Founded in 2008, Shortlister is the Internet’s premier marketplace for bidders and solicitors of construction projects. Shortlister was designed by architects and construction industry professionals and provides an efficient web application for searching, identifying and procuring project opportunities. Shortlister beats its competitors by offering quicker execution, flexible bidding and solicitation mediums, greater solicitation and bidding process control and up-to-date market costing information. Shortlister’s goal is to create, maintain and expand the functionality, safety, ease-of-use and reliability of our online marketplace while supporting the growth and success of our community of users.
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Is Linking to Yourself the Future of the Web?
Last year, Bill Janeway really got my attention (pdf) when he noted that “over time, Wall Street ‘firms began to trade against their clients for their own account, such that now, the direct investment activities of a firm like Goldman Sachs dwarf their activities on behalf of outside customers.’” As I wrote in my blog post at the time, Trading for Their Own Account, “I thought, whither Google, Yahoo! and Amazon?”
At the time, I noted the way that more and more information that was once delivered by independent web sites was now being delivered directly by search engines, and that rather than linking out to others, there were strong signs of a trend towards keeping the link flow to themselves.
This thought re-surfaced when Techcrunch launched Crunchbase. Now, rather than linking directly to companies covered in its stories, Techcrunch links to one of its own properties to provide additional information about them. I noticed the same behavior the other day on the New York Times, when I followed a link, and was taken to a search result for articles on the subject at the Times (with lots of ads, even if there were few results).
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